MICE tourism (Meetings, Incentives, Conferences, and Exhibitions) has emerged as a key segment in the global tourism industry. This type of tourism, focused on attracting business meetings, conferences, incentive events, and trade shows, has become a strategic tool...
Tourism, considered for years one of the most important economic drivers in Europe, has reached levels that are creating tensions. Cities that once welcomed millions of tourists with open arms are now facing the negative effects of mass tourism. The rise of mass...
