by Noelia Martin | Aug 30, 2019 | Blog
A new generation is taking its place in the travel industry. After Millennials and their indecisiveness and Generation Z’s open-mindedness, we come to Generation Alpha (those born after 2010). The group is rapidly finding its voice when it comes to making travel...
by Noelia Martin | Aug 30, 2019 | Blog
It is no secret that the airline industry is doing very well. With technology disrupting services, the smart carriers are learning to take advantage of every single touchpoint of the customer journey. The purchase of additional services along the booking process is...
by Noelia Martin | Aug 13, 2019 | Blog
Enhancing the customer experience and personalization have been in the travel industry players’ minds lately. With a wide variety of solutions available in the market, it’s easy to find ways to accomplish these goals at a relatively short time. Yet, there...
by Noelia Martin | Aug 8, 2019 | Blog
“It is a truth universally acknowledged that popular holiday destinations in possession of a pretty view must be in want of tourists.” Unfortunately, the popularity of some travel destinations can turn out to be a curse. This issue is aptly named overtourism, meaning...
by Noelia Martin | Jul 17, 2019 | Blog
It is understandable that what was a loyalty-driven factor then, might not be that efficient now. The transparency in prices that the travel industry experiences nowadays, makes the process of comparing and deciding shorter and smarter. On top of that, the handful of...