by Noelia Martin | Nov 13, 2019 | Blog
“A home away from home” is the single standard that any excellent hotel should be offering clients. Providing comfort, uniqueness, and a variety of experiences is on the “must-do’s” list of successful hotels. But how can one accurately...
by Noelia Martin | Oct 16, 2019 | Blog
Aviation’s ever-increasing competition and customer complexity have drawn companies’ attention to strategies. Aiming not only to surpass the competition but also to captivate customers, airlines are looking for answers in both the online and offline world....
by Noelia Martin | Aug 30, 2019 | Blog
A new generation is taking its place in the travel industry. After Millennials and their indecisiveness and Generation Z’s open-mindedness, we come to Generation Alpha (those born after 2010). The group is rapidly finding its voice when it comes to making travel...
by Noelia Martin | Aug 13, 2019 | Blog
Enhancing the customer experience and personalization have been in the travel industry players’ minds lately. With a wide variety of solutions available in the market, it’s easy to find ways to accomplish these goals at a relatively short time. Yet, there...
by Noelia Martin | Aug 8, 2019 | Blog
“It is a truth universally acknowledged that popular holiday destinations in possession of a pretty view must be in want of tourists.” Unfortunately, the popularity of some travel destinations can turn out to be a curse. This issue is aptly named overtourism, meaning...