by Noelia Martin | Dec 16, 2019 | Blog
The dynamics of the travel environment can sometimes be overly complicated. Not so long ago, the traveler’s attributes, behaviours, and demands were more simplistic and practical to address. Since then, the industry has been through changes in strategies and...
by Noelia Martin | Nov 19, 2019 | Blog
With the unprecedented increase in tourism in recent years, destinations have been experiencing an impact on the social, cultural and economic environments. This is partly due to the increase in outbound demand, favorable economics, improvements in connectivity and...
by Noelia Martin | Nov 13, 2019 | Blog
“A home away from home” is the single standard that any excellent hotel should be offering clients. Providing comfort, uniqueness, and a variety of experiences is on the “must-do’s” list of successful hotels. But how can one accurately...
by Noelia Martin | Oct 16, 2019 | Blog
Aviation’s ever-increasing competition and customer complexity have drawn companies’ attention to strategies. Aiming not only to surpass the competition but also to captivate customers, airlines are looking for answers in both the online and offline world....
by Noelia Martin | Aug 30, 2019 | Blog
A new generation is taking its place in the travel industry. After Millennials and their indecisiveness and Generation Z’s open-mindedness, we come to Generation Alpha (those born after 2010). The group is rapidly finding its voice when it comes to making travel...
