Smartvel Blog
Insights & Trends
Stay ahead of the game with our articles, resources, and expert
insights on everything related to travel content solutions.
Thematic Travel Guides
Travel guides have evolved, going far beyond traditional itineraries. Thematic travel guides are tailored for travelers with specific interests, from gastronomy and art to adventure or film. These guides not only optimize your time but also transform your experience,...
The Power of Strong Strategy of Ancillary Services for Airlines
It is no secret that the airline industry is doing very well. With technology disrupting services,...
Watch Out: How Machine Learning is taking over the travel industry
Enhancing the customer experience and personalization have been in the travel industry players'...
The Growing Hospitality Wellness Trend
The concept of hospitality wellness becomes more relevant over the years as people’s desires, in...
Overtourism and Its Effects on Popular Holiday Destinations
“It is a truth universally acknowledged that popular holiday destinations in possession of a...
How to build customer loyalty in the travel industry
It is understandable that what was a loyalty-driven factor then, might not be that efficient now....
How IGTV greatly influences the desire to travel
Instagram launched its own standalone vertical video application around a year ago and it is...
What Millennials Demand from Travel Industry Players
The market comprising millennials is requiring the focus of the travel and tourism sector. Since...
DMO’s: Discovering the New Destination Marketing tactics
Every brand needs to learn how to innovate itself as the years go by. Some traditional brands have...
Passenger Journey Map: IATA Report Insights
The customer journey will most likely be unforgettable if great improvements in the passenger...
How Online reviews affect traveler’s decision-making
There are many types of travelers in the world. But how is traveler's decision making? The passage...
10 Travel Trends to keep an eye on in 2019
Changes in the Travel Industry happen at a rapid pace. Keeping up with the dispersed information...
Our trip with Singapore Airlines, enhancing the customer experience
With the digital world being guilty of reducing our attention span to less than 10 seconds,...
Bleisure Travel: What to Expect from a Business Trip
As Forbes states, Bleisure travel is the way to making the most out of business trips. And for a...
How to convince a Millennial to book a trip with an Offline Travel Agency
With the arrival of summer, it is almost impossible not to think about holidays. When I talk...
7 Hotel Solutions to improve your guest experience
Discover these 7 Hotel Solutions, also known as hotel widgets or plugins, which are a quick...
Digital Transformation in the Tourism industry
Digital Transformation in the tourism industry is gaining relevance. With the ubiquity of...
Content Marketing in the Tourism Industry
Content Marketing is a very generous word, broad, I would say. Everything fits in this term:...
Let’s tell the digital travelers what they do want to know
We are always pointing out the value of digital content but, what kind of digital content is out...
What is travel content marketing?
When we speak about content marketing in travel, we refer to updated, useful and interesting...
Stay in The Know: Subscribe to Smartvel Blog